Privacy

Blue Sky Privacy Policy
Last updated: April 9, 2025

At Blue Sky (“we”, “us”, or “our”), your privacy is a top priority. We believe in clear communication, personal empowerment, and full transparency about your health data.

This Privacy Policy explains how we collect, use, store, and protect your information when you engage with our services—including our app, website, assessments, and ongoing health optimization programs.

Definitions
Account: Your personal Blue Sky profile.

Personal Data: Information that identifies you (name, email, lab results, etc.).

Service: Blue Sky’s full range of offerings—from assessments to success coaching and plans.

Success Coach: Your assigned point of contact to guide you through your plan.

Usage Data: Data automatically collected through interactions (IP, browser info, app activity).

Service Providers: Vendors or partners who support operations and services.

You: Anyone using Blue Sky.

What We Collect
1. Personal Data
We may collect:

Name, contact info, demographic data

Lab results and health assessments

Wearable data, lifestyle input (nutrition, workouts, journaling)

App interactions and goal tracking

2. Usage Data
Collected automatically when you:

Use our app or website

Interact with content (e.g., open an email, click a CTA)

3. Third-Party Integrations
You may sign in or link services via platforms like Apple Health, Google, or Meta. If you do, we collect relevant data per your authorization.

How We Use It
Create health reports and personalized plans

Deliver workouts, meal plans, and habit nudges

Support your success coach’s follow-up

Track progress and trends over time

Improve app functionality and customer experience

Comply with legal or ethical responsibilities

When We Share It
We may share data:

With Service Providers helping us deliver your care

With integrated partners (e.g., labs, app analytics)

In the event of a business transition (acquisition or merger)

With your explicit consent

We never sell your personal data.

How Long We Keep Your Data
We retain your data based on the following:

Active Customers: Your account stays live and data is retained while your subscription is active.

Inactive Customers: If you cancel, your account is archived and deactivated, but not deleted. This allows you to resume services without losing history.

Data Retention Period: Health-related data is retained securely for up to 7 years to comply with medical standards and support long-term trend tracking.

Full Deletion: You may request permanent deletion at any time (see below).

Your Rights
You have the right to:

View and download your data

Update or correct inaccurate info

Request full deletion of your account and data

Withdraw consent for non-essential processing

To exercise any of these rights, email us at: privacy@blueskyhealth.co

Security
We use secure servers, encryption, and access controls to keep your data protected. While no system is immune from risk, we follow industry best practices.

Children’s Privacy
Our services are not directed at children under 13. We do not knowingly collect data from anyone in that age group.

Policy Changes
If we update this policy, we’ll revise the “Last Updated” date and let you know through our website or app.

Account & Data Deletion Policy
If you no longer wish to use Blue Sky, you may delete your account and associated data.

Option 1: Delete Within the App
Open the Blue Sky App

Go to Settings > Account

Tap “Delete Account”

Confirm — deletion is permanent

Option 2: Email Us
Email privacy@blueskyhealth.co with subject line: Account Deletion Request
Include:

Your full name

The email associated with your Blue Sky account

A simple request to delete your account

We’ll confirm and delete your account/data within 7 business days.

What Happens After Account Deletion?
-All personal data (labs, reports, messages) will be permanently removed
-Your account will be fully deactivated
-You will need to start fresh if you return in the future

Some data may be retained for legal, regulatory, or clinical compliance reasons, such as lab reports or baseline evaluations. If retained, it is stored securely and not used for marketing or analytics.